PERPUSTAKAAN Universitas Kusuma Husada Surakarta (NPP : 3372052D2019200)

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Perilaku Konsumen
SCHIFFMAN, LeonLeslie Lazar Kanuk

Dalam edisi baru ini, kami mendefinisikan penekanan pembahasan pada strategi pemasaran dengan menggunakan pendekatan yang berorientasi teori, sekaligus berorientasi penerapan. Dengan sangat meyakin…

Edisi
Ed.7 Cet.5
ISBN/ISSN
978-683-102-3
Deskripsi Fisik
xi; 522 hlm.; ilus.; biblio.: hlm.521-522.; 25cm
Judul Seri
-
No. Panggil
658.834 2 Sch p A1
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