SUCCESFUL NEW PRODUCT LAUNCHING (NPL) IN THE LOCAL MARKET Bridging Standardiz…
Coordination is a classical yet the most difficult obstacle during new product launching (NPL) process. This problem becomes the main challenge for Multinational Companies (MNC), especially for man…
- Edisi
- 1
- ISBN/ISSN
- 979-061-042-2
- Deskripsi Fisik
- -
- Judul Seri
- -
- No. Panggil
- 381.1
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